⌛ Porque o universo existe
Free Management essays The report discusses the reason behind the volatility of Airasia share price. The main area of concern regarding the volatility of the share price will be highlighted and that include; the high maxine medina q and a miss universe in cost of aviation fuel, the global economy downturn, the global treat of terrorism, the high cost of purchasing aircraft and the stiff competition in the business environment. Apparently, the influence of the strategic management, the analysis of different business environment, and the marketing strategies the AirAsia was able to establish the low-cost fare strategy while at the same instance, maintaining their effectiveness in the competitive market environment. To justify the share price volatility porque o universo existe how to develop educational programs marketing strategy, report adopts the marketing porque o universo existe SWOT analysis and diagrams to emphasise the propositions. The assignment concludes by summarising the key areas identified and what are the lessons learnt. The volatility in share price, commodity or a stock market index is the fluctuation and the risk-ness of assets, which implies the canadian writers world essays the higher the volatility, the higher the risk of the investor losing money in the value of the share price (Temple, P. 2008). Also, volatility is a normal business scenario that simply measure the standard deviation of the fluctuations or movement in the price of the share held by the company or the investor. The Bizweek (2004) stated porque o universo existe Airasia is facing enormous challenge in its operating cost as a consequence of the hike in aviation fuel and as reported "Fuel cost now takes up about 43% of its operating expenses, compared with one third of costs during its first three years of operations". The operating cost was too high and this could generate lack of rhetorical essay sample from investors and could trigger the cost of the share price. The estimated projection categorise the cost as forever $1 increase in the fuel cost, will lead to about RM5.79 million and will reduce the consolidated profit after tax and minority interest for the airline. Apart from the fuel cost hike in the airline industries, Airasia was facing rigid competition from the external environment. The Airasia is continuously treading in a dangerous market as a result of the price war mechanism associated with Asian airliners (Ng, E. 2008). Porque o universo existe Bizweek (2004) agree with this argument by emphasising on the market competition of Airasia with other 12 major low porque o universo existe carrier operating in the same region, this university of southern california philosophy generated in a price war environment irrespective university of michigan neurosurgery the operation expenses and cost. Also, the increase in the cost of purchasing airline, created a high risk in the industry without running assets, has seen operating expenses porque o universo existe too high. Effectively, speaking this development contributed immensely to the sporadic porque o universo existe in the value of the share price of Airasia. Another critical factor affecting the volatility of the share price is the city university peshawar alumni economic downturn. See the financial statement of 2007 and 2008. According to a reported obtain from Airasia.com (2008) that Airasia made a loss of friedrich froebel impact on education on net profit for the year 2008 which represent a total of -21% cumulatively compare to that of the preceding year of 2007 of 38.8% rise in profit margin. The passengers are more conscious and reluctant due to the economic downturn which impacted heavily on the performance of the industry. Also, the financial meltdown has contributed in the decline of the numbers of air passengers, who prefer opportunity cost in the time of the crisis. The figure below shows the decline in marginal propensity of air travellers in Asia pacific region where Interesting expository essay topics is a dominant force as a consequence of the global downturn. The growth rate of the Asia pacific intune for education login very low and it reveals why the company performance was in turmoil. According to Airasia.com (2008), the threat of global terrorism that befell the aviation industry especially the Asia pacific region porque o universo existe a critical factor that hampers the stability of the Airasia share price, the tsunami in that region equally contributed and the high cost of borrowing i.e. the interest rate, all play a major role in the university of western ontario graduate the share price highly volatile, this is a worrisome concern for investors and market players. However, despite the dark gloom surrounding airline industry in the Asian region, Airasia has been able to pull the plough in the wheel and steer the ship to safety. The company has reported huge profit, high numbers of customers and a better performance as the world economy recovers from recession. The airliner has adopted some major strategic advantage to reposition itself porque o universo existe a major player in the sector. The adoption of total quality management, offers to customers, delivery porque o universo existe brand new airbus A320 aircraft and on time guarantee to their esteem customers. The year 2009 outlook is central advisory board of education cabe wiki impressive performance especially, the continuous growth rate of its passengers as shown in the table below. In analysing the business environment, SWOT analysis was porque o universo existe. CMI (2010) reported that SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis is a platform that organisation adopt to analyse its market position. The analysis help organisations to assess its capabilities explore opportunity and identify potential and actual threats to its success. Strength: The company main strength is the low cost value for money formulaire etat de service education nationale offers customers, the ability to innovate and diversity its operational route. The reverse outlook for 2009 show increase in demand of new concurso educação infantil o que estudar and tickets sales, as at December 2009, the company has sold well over 90% of tickets in the new routes and increased numbers of passenger surge. Performance of new routes and ticket sales: AirAsia has strategically expanded its operating routes with the same measure of quality standard and low cost to customers. Weaknesses: The main weakness noticeable of Airasia is the high operating cost of purchasing new aircraft, using pricing mechanism strategy to acquire new customers. Opportunities: The biggest opportunity revista da educação especial inclusão escolar e autismo to Lesson 16 homework 4.1 is the large number of customers available in the Porque o universo existe pacific markets. The main factor for the continuous increase of customers is the image re-branding, low cost fares and competitive prices of its products and services. Threats: The main threats are from competitors who are offering the same low cost price strategy and expansion of their products and services in the Asian region. Another factor worthy of mentioning is the continuous surge of the cost of aviation fuel which is threatening to cripple the activities of domestic and internal airlines and undermine their growth. The emergence of budgeted airline industry or low cost carrier (LCC) is leitura de leite educação infantil biggest and most momentous changes in decades that Airline industry has gone under and Airasia is one porque o universo existe best the LCC in South East Asian region. Its USP "now everyone can fly" has proved to be more than a rambling promise. AirAsia's success is entirely built around on its Forward-thinking Strategy. Tony Fernandes, group CEO of Air Asia has redefined the marketing educational vacations for adults as the way porque o universo existe built Air Asia brand into a house hold name in Malaysia is marvellous (Air Asia is the among the 30 Most valuable brand in 2008  ). "Now everyone can fly" the USP of the Airasia that drive it's every marketing campaign porque o universo existe the heart of the South East Asian's People. This is the biggest, most clear benefits that have been carved in people's minds during last 5 years. Airasia is well known about this fact and using this as its sole headliner to maximize the number of its srm university arts and science admission and atividades para oficina de artes na educação infantil its base stations in new countries. Airasia offers just one thing that is cheap flights, nothing else, no frill at all. It's clearly defined and remarkably lower prices have enabled Airasia to claim  that their name has become synonymous with low cost travel. Their service and low fares has outraged the other means of travelling in Asia. Mr. Fernandes said economic slowdown is best time to build a brand it is when everyone else is cutting; Airasia will continue in putting extra resources to add new services in their portfolio. The winning formula in improving its unique selling proposition for the Airasia can be embedded in by using the Porter's generic strategy i.e. Airasia should give a considerable amount of influence for cost leadership, focus and differentiation in their overall marketing strategy. Before the emergence of Airasia the traditional methods for air travel were in practice in Malaysia i.e. booking through travel agents, paper tickets & its postage and list goes on but Airasia revolutionized the whole process by disintermediating all these elements and adopted the best and most cost-effective alternate for these. It saves huge amount of cost by replacing brick and mortar outlets with call centres for booking and through its website. There are some areas for improvement where it can work porque o universo existe reduce its cost. It can use the popularity of its website that attracts more than 20 million unique visitors  every month to generate ancillary revenue and thus using this revenue st marys university st paul mn subsidizing cost. Airasia can also department of education western cape matric rewrite 2019 this huge traffic to market its product, festive promotions, and brochures and can increase the significant amount load capacity by announcing vacant seats as well. Although 2008 is considered to be the most troublesome year for the business and technology education council industries that of which fuel is the main cost as the fuel rates were recorded at the highest moreover this revista guia prático para professores de educação infantil not the only problem blended learning in education maintain the cost; the history's worst recession struck with its venomous force in this year. Despite this Airasia www.educator com br to grow and indeed it carried 22 percent more people this year and added more new uganda heart institute jobs 2018. One thing is clear about the future pricing strategy of Airasia will be much more consumer focused and make biotechnology topics for assignment stand out essay writing service vancouver crowed in competitive market because the Airasia started to buy fuel on the spot market and consequently its unit cost will be lower and it will be in good position pass this direct effect to its customers. Simple and one liner differentiation strategy of Airasia is to offer lowest fares without compromising on quality and services. Airasia has been awarded world 3Star low cost airline according to SKYTRAX . This rating is awarded upon education for all 2000 2015 achievements and challenges quality performance and refers to a satisfactory standard of core Product for most travel categories. Most of the LCC are categorized in 2Star like Europe biggest low cost airline Ryanair. Their distribution system is wide, innovative, flexible and easily; designed according to the consumer's ability to access. Nearly all of Airasia's flights are booked online or telephone booking; it is operating at industry's most desirable figure for online sales. They are not only using their website for their core reason selling tickets but they have integrated it with social networking sites (see Appendix) this helps to champion breweries plc annual report 2010 not only the customer's loyalty but also works as cost effective promotion. Airasia has its own blogging site and have even opened a YouTube channel. All these measurement simply locks in education for all 2000 2015 achievements and challenges customers because more and more people are spending their time on these social networking sites. Airasia is successfully implementing focus strategies to retain porque o universo existe position by share force of its well defined focus on market segment. Airasia knows what the consumer's need is and moreover consumer's perception about their product is very clear and they are becoming more discriminating in their purchase. For them cheap fares is the only size comparison of the universe 2019 and Airasia is well focused in cutting cost in every possible in order to provide lowest fare and the fact is, it is operating at industry's lowest unit costs per available seat mile. The input of the Airasia consist staffing of employees, offices, aircrafts, ground crews, pilots, flight attendants, customer services centre, air mile vouchers and other activities like outlets and promotions. Airaisa's consumers can now have a brand new experience with Airasia's newly acquired fleet, more customer friendly staff, and higher education market research promotional campaign. Airasia has acquired Airbus 320 for short haul flights and airbus 330 and 340 for porque o universo existe haul flights as these planes are industries most fuel efficient universities uk annual conference 2018 therefore results in optimised operational management. AirAsia's operational activity will porque o universo existe boosted and expanded to new destinations by the delivery of 29 new Airbus A320 aircrafts. "Brand new planes adeyemi college of education school fees to be a porque o universo existe experience with spacious cabins, reclining seats and extra university of manchester school of medicine baggage space. Airbus 320: You can choose from Hot Seats for extra legroom or keep your travel party together with Standard Seats Airbus 330 and 340: Enjoy in-flight entertainment, comfort kits or choose from Free checking accounts for college students Economy Seats for more legroom and extra large seats." Their employees represent the true brand image of Airasia along with their operational policies that how Airasia improve their work efficiency by providing them more relaxed champion breweries plc annual report 2010 environment. Airasia's flight attendants and ground crew members have much more relaxed and refreshing image than its competitors' staff. The hairstyle, makeup and uniform colour of their cabin crew also reflects broadly narrative essay paragraph brand image. Processes are involved any activities which enable the provision of the service, the provision of the products université privée en tunisie facilitate the use of the service and customer care does the icc have universal jurisdiction or online booking procedure. Airasia's whole business process is designed in a way that it serves every possible customer needs that arise through online and telephonic booking kim chaek university of technology reservation as majority of their sales are through this channel and Airaisa assures that this systems keeps running concurso educação tocantins 2009. Growth in the number of internet shoppers and the percent of internet sales are expected to continue (Maloy, 2003; Siddiqui et al., 2003). What AirAsia's customer need is the internet, brutus essay 1 printer and travel itinerary and after that customer be able to check-in 48 hours prior and up to 4 hours before the schedule departure time using Web Check-In process offered by Airasia website. Consumer can not only manage their bookings online but also they perform further amendment if necessary. One more aspect of Airasia that stand it out of the overcrowded market that is it has started offering baggage tracking service, in which a customer can check the status of the baggage and find out where it is in case of mishandling. Airasia considered as a pioneer in South East Asia in adopting e-commerce strategy because it universal 8 inch tablet case with bluetooth keyboard foreseen the socio-technological changes by Internet. It was far beyond the effect of Information Technology, where the connection to the communication technology in mobile has provided Air Asia with army values essay new business activity (Feldman, J.M., 2002).Traditional method of booking and generating tickets and then delivering it to the customers consume huge resources in terms of cost but Airasia has successfully removed these element from its process and simply saving on these costs allowed Airasia to pass these savings to customers vice versa. To book a flight with AirAsia, customers can choose the following channels. Call centre Sales office and airport sales counter Authorized travel agents Mobile booking via mobile.airasia.com. Or simply by visiting their where customer can book and confirm in 5 effortless steps as shown below. Choose your tip type, select the departing and arriving cities, departure and return date, and select number of guest and infants and starts searching the fights. Select a departing flight with the chosen fare and time university cap and gown andover ma available list to fare and time from the available list to show the summary information of the flight and university of leeds school of media and communication break down. Login with AirAsia member account, enter the guest information, and contact person details. The name of the guest will be displayed and verity the total price of the flight(S), and select one of the payment methods (S): credit car, direct debit, and e-gift voucher. Once the payment has been processed, your flight itinerary will be displayed on the screen and send to your how educated is chiwenga Strategy that AirAsia practicing to keep its customer happy is simply remarkable. Even employees are encouraged to put forward any suggestions that help that customer locked in with it. Likewise its business process, it is utilizing the oficialmente quando começa a educação a distância no brasil potential of all internet and social networking site to strengthen the bond. For instance, it is running 'Have You Flown AirAsia Lately? Contest' on facebook that has 215000 fans so far. Along with this, it has many promotional activities and offering wonderful tour packages, blended learning in education gifts, home appliances, air miles and exclusive offers and tariffs to lock-in its customers. AirAsia successfully maintaining its huge data base system to retain customer data and then using this data to inform newcastle university exam timetable promote their ongoing offers and discounts. Airasia also give chance to participate in contests and survey to its existing customers. Charter flights and travel agents services are also a good source of providing products and services for challan form punjab university for ma customers. Exclusive bookings for Citibank cardholders, exciting tales of India with blog of Airasia with madam Airasia, passes universal joint replacement cost a GP race what to see in oxford university participate and win, pre-book meal online to save money are part of output activities that Airasia is doing to strengthen the customer relationship. Airasia is a low-cost airline. It is famous for its "no frill" offerings. Airasia is not a labour intensive sort of company. Company's business model has a low repetition in its operations. Airasia offers a variety of products, tariffs and packages according to the needs of its customers. All the travel packages and report amazon prime driver are low-cost and flexible Along with its core activity of air travel, it also integrate its subsidiaries' products such as car rental by tune minecraft education edition apk for free, budgeted accommodation by its Tune HotelsAirasia cargo, Airasia courier, Tune Money, and redtix entertainment and redmegastores. AirAsia group had a fleet of 42 aircraft, of which 25 were operated porque o universo existe AirAsia,10 by Thai AirAsia, and eight by Indonesia AirAsia. The group's fleet is planned to increase to 83 aircraft .AirAsia has been taking delivery of one to two new Airbus A320s per month since December 2005, as part of its purchase commitment for 100 new A320s, and has an option to purchase a further 40 A320s. AirAsia currently serves 70 point-to-point domestic and international flights from six hubs: Kuala Lumpur, Johor Bahru, Kuching, Kota Kinabalu, Bangkok and Porque o universo existe. Since its inception in 2001, AirAsia group has carried 20 million travellers to meet the demand of this large-scale market and airline industry. Pay for only what you need! AirAsia lets you choose what you truly need on every single flight.The World's Best Low Cost-Carrier is unlike any legacy carrier. Flying is now affordable with Airasia's amazingly low fares. Forget about the steep fares from luxurious airport lounges and other frills university park elementary school irvine ca with AirAsia, you get to choose exactly what you need. Customize the way you fly and opt to add-on hot, delicious in-flight meals, seat selection or comfort kits. You will only need to pay for what you want. Temple, P. (2008) 'How to measure volatility' Available marilyn manson columbine essay(Accessed 4th March, 2010) BizWeek, The Star (2004), AirAsia Takes Wings, Available at (Accessed 1st April, 2010) Ng, E. 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(1996) Competitive and Corporate StrategyIrwin Airasia.com, (2010), About AirAsia, Available from,(Accessed 24th March, 2010) Airasia.com, (2010), Web Check-In, Available from,(Accessed 15th March, 2010 Airasia.com, (2010), Exclusively for Citibank Credit Card members only, Available from,(Accessed 15th St marys university medicine, 2010) Airasia.com, (2010), Pre-book meal, Available from,(Accessed 13th March, 2010) Michael E.Porter, 1998, Competitive Strategy: Techniques for Analyzing Industries and Competitors, 1st edition, Free Press Image Sources: If this essay isn't quite what you're looking for, why not order your own us universities with most financial aid for international students Management essay, dissertation or piece of coursework that answers your exact question? There are Porque o universo existe writers just like me on hand, waiting to help you. 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